Major Factors for a Successful Exhibition Essay Example for Free

Major Factors for a Successful Exhibition Essay Exhibitors expect to meet visitors so they can do business with. Organizers need visitors to visit their exhibitions’ so they can encourage exhibitors to join their exhibitions, therefore making positive financial returns. On the 28-31 October this year, the HKTDC will organize an international furniture fair at the Hong Kong Convention and Exhibition centre. The most successful companies in this exhibition will be the ones that take advantage of the knowledge the event organizers have to offer, and then successfully communicate that knowledge to the project team that will design all the elements that will be present within the display booth. Other factors for a successful exhibition in the eyes of the exhibitor include but not limited to the following †¢Establish meaningfully goals, and come up with a strong and reliable strategy that will achieve your goals. †¢Put into practice powerful and unforgettable marketing initiatives before, during, and after the exhibition. Choose the best type of exhibit display booth that meets your goals and promotional needs as well as your budgetary requirements. †¢Effectively make use of display accessories, banners, graphics, lighting, booth design, and materials to heighten visibility and drive sales. †¢Hand out Promotional products that complement your company image. †¢Ensure those working the show are well trained to fully represent your company, generate leads, and secure sales. Through the eyes of the organizer the key factors of a successful exhibition is when all the exhibition goals have been achieved or completed. Some of those goals I have listed below †¢Pre-promotional strategy as meet it objectives by providing enough interest in the exhibition †¢All the allocated floor space as been taken up by exhibitors †¢Visitors count by surpassed the expected amount †¢Feedback from exhibitors is good and bookings are taken for the following year †¢Nothing unexpected happens †¢When organizers receive recognition for their exhibition A well organized event will enhance awareness, help to capture new business leads and advance customer relationships

evilmac Shakespeares Lady Macbeth and Evil :: Macbeth essays

Macbeth: Lady Macbeth and Evil         Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In a play that is abundant in evil occurrences,   Lady Macbeth is the overriding source of evil in   the first act. Lady Macbeth persuades Macbeth to kill Duncan, despite Macbeth listing eight reasons against the murder. When Macbeth is alone, we discover that he is a loyal thane to Duncan, not a murdering savage. When Duncan is in his house at Inverness, Macbeth comes to a decision not to kill Duncan. Lady Macbeth convinces Macbeth, who decided strongly against murdering Duncan, to go ahead with their plan to murder Duncan. Lady Macbeth is very successful at persuading him to do things that he knows are wrong. Macbeth is not an evil person, but when he is allowed to be influenced by Lady Macbeth, he is vulnerable to committing deeds he knows are wrong. Lady Macbeth entirely breaks the stereotype of women being kind and benevolant in the first act. After Macbeth writes home telling of his murderous plans, Lady Macbeth begins talking to evil spirits. Because women often lack the ruthlessness to kill someone, Lady Macbeth asks the spirits to make her male. One of the most vivid descriptions of Lady Macbeth's wickedness is directly after Macbeth announces to her he does not want to kill Duncan.This speech epitomizes Lady Macbeth's evilness. She is ruthless, and her evil accounts for the murders that occur throughout the play Macbeth.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Lady Macbeth is far more savage and ambitious than her husband, yet she convinces Macbeth to commit the murders that will make them king and queen. Macbeth is without his wife's cruel and uncompassionate attitude towards life. Lady Macbeth is aware that her husband is genuinely a gentle person. However, she is able to manipulate Macbeth into committing   evil deeds in order to achieve her desires. Lady Macbeth fears that Macbeth lacks enough courage and killer instinct to murder Duncan. Lady Macbeth might be a more vicious individual, but she is more afraid than Macbeth about killing Duncan. She never mentions herself committing the murder, and she always insists upon Macbeth executing the killing. The opportunity arises for Lady Macbeth to murder Duncan, but she decides not to. This is the first humane feeling that we see from Lady Macbeth in the play. Her desires and inspiration are very strong, but when opportunity presents itself, she can not carry through with the act. Therefore, she uses her husband's vulnerability to persuasion to achieve her dreams.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The relationship between Lady Macbeth and Macbeth is based on political triumphs, not love.Lady Macbeth often accuses her husband of talking but not

Psychoanalytic Approach to Eating Disorders

NHS states that the average GP will have one to two anorexic patients in their practice. However, this is probably more, as eating disorders are such a secret, and many people do not come forth to be treated. Anorexia is a mental eating disorder, characterised by; refusal to maintain normal weight for ones age and height, (more than 15 percent below predicted weight. intense fear of becoming obese, which doesn’t diminish even with weight loss, body image distortion and absence of at least three consecutive menstrual cycles expected to occur (in women sufferes) For many years psychoanalytic theorists have been interested in the distal influences on anorexia nervosa an extremely common eating disorder. It has been argued that the psychoanalytic approach has made great contribution to understanding mental disorders such as the later, not just through theories, but also through therapies and case studies.This essay will touch upon the aforementioned topics. It became clear that al though the psychoanalytic theory has, and forever will make massive contribution in our understanding of mental disorder, there are many fundamental flaws of the theory. There are many theories under the broad umbrella of psychoanalysis, this essay will begin discussing the personality theories such as the ‘object relations theory’; this psychoanalytic theory describes the process of developing the mind as one grows in relation to others in the environment, primarily the family and especially between mother and child.Palazzoli proposed an object relations theory of the mental disorder anorexia nervosa. Palazzoli formulated that the anorexic patient identifies her body with her ‘bad’ internalized mother, who has not been integrated with her psyche. The body is internalised as a maternal object, therefore when changes begin at puberty, the child sees this as a direct attack from the internalised mother. The patient’s response is to fight back against t he internalised mother by controlling her body through controlling food intake and exercising.Therefore the psychoanalytic approach proves to have contributed to our understanding mental disorder greatly. However, one weakness of this theory would be that the theory is highly theoretical, therefore all data is based on a concept that cannot be verified objectively. On the other hand, Art therapy has qualities which are integrated with the object relations theory allowing the patient to express unconscious internal material without activating defence mechanisms, proving the psychoanalytic theory to be key in our understanding of mental disorder.Another personality theory that comes under psychoanalysis would be Freud’s theory of psychosexual development. Freud expressed that if there was any problem at any of the stages of development, stressful experiences would arise in adult life through regression. The link from this theory to anorexia nervosa or bulimia nervosa would be f ixation in the phallic stage of development (3-6), Males have the capacity to develop the Oedipus complex, while females, the Electra complex. At this stage children begin to differentiate between male and females through genital awareness.Males are intrigued by their mothers and are jealous of their father’s intrusion, resulting in castration anxiety. In the case of the female, she is attracted to her father, and realises that she doesn’t have a penis, this leads to penis envy and the wish to be a boy, she too internalises these feelings. However Freud argued that fixation for both male and female children can occur at this point through displacement of their ‘feelings’ onto their bodies thus resulting in vanity, preoccupation with body shape, and anorexia.Freud (1889/ 1954) likened eating disorders to † a melancholia occurring when sexuality has been underdeveloped†¦Loss of appetite is in sexual terms loss of libido†. Ironically Freudâ⠂¬â„¢s daughter suffered from anorexia. While this psychoanalytical explanation is effective in helping to understand mental disorder such as anorexia there are weaknesses; perhaps one of the biggest weaknesses is that Freud doesn’t place enough emphasis on culture or society and how both factors play a massive role in a child’s behaviours.Erickson argues that too much emphasis is placed on sexual urges and not enough on later factors, and many argue that much of freuds work is highly reductionistic. However it could be urged that Freud provided a valuable insight into how early experiences affect adult personality and how these fixations can lead to psychological problems and mental disorder in later life. Another weakness put forth was one by neo Freudian Karen Horney; she argued against penis envy and claimed that this was merely a woman’s envy of men’s power in the world, which was justified.She also claimed that womb envy occurs just as much in men, and that men were envious of a woman’s ability to bear children. This therefore faults Freuds psychosexual theory, indicating that the psychoanalytic approach does not necessarily contribute to the understanding of mental disorders. The anal stage of the psychosexual model is also thought to be able to give a plausible explanation as to why mental disorders occur, i. e. anorexia nervosa.It is thought that the anal stage is when a child learns to control excretion and that fixation occurring at this stage could lead to power struggle, between the child and parent. Thus the child may feel the need to gain autonomy over themselves and their bodies, therefore creating an illusion of control and this could lead to mental disorders such as anorexia nervosa or bulimia nervosa. It is also thought that children experiencing conflicts at the anal stage can develop anal personality traits, namely those associated with orderliness, cleanliness or compulsion.The ‘anal retentive†™ personality is thought to be compulsive, and a perfectionist. This easily links with mental disorders such as anorexia nervosa. This proves the psychoanalytic approach to be key in our understanding of mental disorders. One criticism however is that most of Freud’s work is based on findings of case studies, single individual cases are often unique and there are problems with generalization, as individual differences occurs every day in amongst people, therefore results for one individual may be different for another.Although it has been argued that the order of behaviour and age ranges of the psychosexual stages are correct, thus giving us a deeper insight and better understanding of the contributions made from psycho analytics to childhood and mental disorder later on in life. Perhaps the most obvious link between Freud’s sexual stages and mental disorder such as anorexia nervosa is the ‘oral stage’ this stage is from around 0 to 18 months and is the first stage in the psychosexual model.It could be formulated that a child fixated at the oral stage could be preoccupied later on in life with food, thus, leading to anorexia nervosa. Supporting evidence for this was carried out by Jacobs at al (1966) using Rorschach inkblots to compare the orality of smokers and non-smokers. It was found that smokers emerged as possessing oral personality types, as this personality type is preoccupied with anything to do with the mouth, i. e. Thumb sucking, smoking, masticating and most obvious: eating, therefore mental disorders such as anorexia may be more likely to occur in these types of individuals.Thus the psychoanalytic contributes greatly to our understanding of mental disorder as the theory provides us with studies. On the other hand a weakness would be that the psychosexual stages model is simplistic and naive, as the assumption that only childhood experiences cause harm to the personality and that later experience are not harmful is simp listic. It could also be labelled deterministic, as the model implies that all children who are fixated at particular points in the stages will develop some sort of mental disorder which is untrue.Mental defence mechanisms also play an important part in the psychoanalytic theory of mental disorder. Freud theorised that a defence mechanism is a tactic developed by the ego to protect against anxiety and to safe guard the mind against feelings that society may look down upon or that are too difficult for the conscious mind to cope with. One important defence mechanism would be ‘displacement’ it is believed that the affect of painful memories that the mind can’t cope with can be displaced and then attached to another memory. Dare & Crowther 1995)This could be the case with many patients suffering from an eating disorder. i. e. Mary was sexually abused as a child. She doesn’t know how to cope with this, people at school then begin to bully her and call her fat. therefore her ego uses the defence mechanism of displacement, and displaces the bad memories of sexual abuse onto food, and refuses to eat and then develops anorexia. This shows how greatly the psychoanalytic theory contributes to our understanding of mental disorder.The case of the wolf man supports the theory of displacement. The wolf man first came to see Freud in 1910 with body dysmorphic disorder; The essential feature of this disorder is a preoccupation with an imagined defect in appearance or disproportionate concern with a slight physical anomaly. Wolf man suffered from anxiety and depression and approached Freud for treatment, explaining that he would have a recurrent dream that would wake him up on most nights.He would dream that he could see six white wolves sitting on a walnut tree staring at him outside of his window – the sight terrified him. Freud traced all his problems back to childhood neurosis. It turned out that when wolf man was around two years old that he had woken up and had seen his parents having sexual intercourse. The violence of this act had terrified him and since then he had been dreaming about and had developed a fear of wolves.It was argued that wolf man could then have seen copulation between animals in the papers and then have displaced this onto his parents. (Freud 1918) This is because the memory of seeing his parents having sexual intercourse had frightened him so much that the defence mechanism ‘displacement’ arose. In order to safe guard his conscious mind. This case study is proof that the psychoanalytic approach deeply aids us in the understanding of mental disorder. However it has been argued that there was no ‘unconscious’ and that all mental activity was conscious. Jean-Paul Sartre) the unconcious is also unfalsifiable and lacks explanatory or predictive value. Throughout this essay it may seem that the psychoanalytic approach contributes to our understanding of mental disorder, whi ch is supported by case studies and theories however there seem to be many weaknesses of the theory suggesting that theories may need to be revised and tweaked in order to provide us with substantial theories to explain mental disorders such as anorexia nervosa.In conclusion it seems that although the psychoanalytic approach has been influential and has many strong points, overall the theory is slightly discredited and doesn’t contribute to our understanding of mental disorder in the case of anorexia nervosa as much as it should for a theory that has been standing for so many years.

Walden questions

Thoreau reasons for leaving Walden Pond and how does he relate them to the habits people develop? Thoreau initial reason for coming to Walden was to live as many lives as possible. He left stating â€Å"l left the woods for as good a reason as I went there. † (933) This means that Thoreau left because he had other experiences to live through. He was done with this segment of his life, and he did not want to live a routine life like many people are stuck in. He wanted to see the oral in many different lifestyles, staying in Walden would not help him achieve this. ) What is and is not important to Thoreau based on what he says? Thoreau believes that doing all these trivial, small things in unimportant. There is not much to gain from getting small new objects or completing small tasks. All it does is over complicate life and turn it into a mess. â€Å"In proportion as he simplifies his life, the laws of the universe will appear less complex, and solitude will not be solitude, no r poverty poverty, nor weakness weakness. (933) Simplicity, as ironic as it sounds, is important.Simplicity makes life look clear, it does not clog up thoughts or shroud dreams like a complicated life would. A person's brain is clear to make a path of their own with a simple life, nothing Is In the way. 3) What did Thoreau hope to learn from his experience? What did he actually learn? Thoreau went to Walden to live a different life, In no rush to find economical success unlike most men. At Walden, he reflects to people In such a hurry to achieve heir dreams while losing track of It because of their rush. The life In us Is Like the water in the river. It may rise this year higher than man has ever known It, and flood the parched uplands; even this may be the eventful year, which will drown out all our muskrats. † (938) When going for an achievement In a less forced and more natural way, the Individual has potential to go further, Like water. Thoreau realizes this from his stay at Walden. Everyone has a light Inside them, and their Jobs Is to keep It alive and breathing by not forcing through life.

A Booming End to the 19th Century essays

A Booming End to the 19th Century essays More changes occurred in America in the late 19th century than any other time period. The country went through rapid expansion from residents of its land to cuisine to transportation of goods and people. While the last quarter of the 20th century brought many modern conveniences, the century before brought this country things that would be nearly impossible to live without. The development of railroads was the single greatest change in the 19th century. In only twenty-five years, almost 70,000 miles of tracks were laid. This in itself was a great feat, because of all the people and products used in the building of the railroads. In order to build railroads, forests were cut down to lay the track. Iron was needed for pins and also to build the trains. Coal and wood were needed to run the trains, and many people were needed to build the railroads. Railroads enabled people to see places they had never seen before. Before railroads were built, no one would venture much past their nearest town, which was often miles away. It took them days to travel to town in horse-drawn buggies. After railroads were brought to the United States, people could travel halfway across the country in the same amount of time. They were definitely more beneficial for hauling goods than horses and wagons. A horse could only haul a wagon of oats about twelve miles in a day, while railroads could carry many times the size hundreds of miles, all in the same amount of time. Many more goods were produced at this time, because they could be carried all over the country. Railroads changed many daily habits of Americans. Their diet was diversified because foods could be transported to places that it could not be grown. All over America fresh produce was available year-round. Fruits, grains, vegetables, and meats were transported to all parts of the country. People ate foods that they had never even heard of, just because they were not ava...

Brief History and Geography of Tibet

Brief History and Geography of Tibet The Tibetan Plateau is a huge region of southwestern China consistently above 4000 meters. This region that was a thriving independent kingdom that began in the eighth century and developed into an independent country in the twentieth century is now under the firm control of China. Persecution of the Tibetan people and their practice of Buddhism is widely reported. History Tibet closed its borders to foreigners in 1792, keeping the British of India (Tibets southwestern neighbor) at bay until the British desire for a trade route with China caused them to take Tibet by force in 1903. In 1906 the British and Chinese signed a peace treaty that gave Tibet to the Chinese. Five years later, the Tibetans expelled the Chinese and declared their independence, which lasted until 1950. In 1950, shortly after Mao Zedongs communist revolution, China invaded Tibet. Tibet pleaded for assistance from the United Nations, the British, and the newly independent Indians for assistance to no avail. In 1959 a Tibetan uprising was squelched by the Chinese and the leader of the theocratic Tibetan government, the Dalai Lama, fled to Dharamsala, India and created a government-in-exile. China administered Tibet with a firm hand, prosecuting Tibetan Buddhists and destroying their places of worship, especially during the time of the Chinese Cultural Revolution (1966-1976). After Maos death in 1976, the Tibetans gained limited autonomy although many of the Tibetan government officials installed were of Chinese nationality. The Chinese government has administered Tibet as the Autonomous Region of Tibet (Xizang) since 1965. Many Chinese have been financially encouraged to move to Tibet, diluting the effect of the ethnic Tibetans. Its likely that the Tibetans will become a minority in their land within a few years. The total population of Xizang is approximately 2.6 million. Additional uprisings occurred throughout the next few decades and martial law was imposed upon Tibet in 1988. The Dalai Lamas efforts to work with China toward solving problems to bring peace to Tibet earned him the Nobel Peace Prize in 1989. Through the work of the Dalai Lama, the United Nations has called upon China to consider giving the Tibetan people a right to self-determination. In recent years, China has been spending billions to improve the economical outlook for Tibet by encouraging tourism and trade to the region. The Potala, the former seat of the Tibetan government and the home of the Dalai Lama is a major attraction in Lhasa. Culture The Tibetan culture is an ancient one that includes the Tibetan language and a specific Tibetan style of Buddhism. Regional dialects vary across Tibet so the Lhasa dialect has become the Tibetan lingua franca. Industry Industry was non-existent in Tibet prior to the Chinese invasion and today small industries are located in the capital of Lhasa (2000 population of 140,000) and other towns. Outside of cities, the indigenous Tibetan culture is comprised primarily of nomads, farmers (barley and root vegetables are primary crops), and forest dwellers. Due to the cold dry air of Tibet, grain can be stored for up to 50 to 60 years and butter (yak butter is the perennial favorite) can be stored for a year. Disease and epidemics are rare on the dry high plateau, which is surrounded by the worlds tallest mountains, including Mount Everest in the south. Geography Though the plateau is rather dry and receives an average of 18 inches (46 cm) of precipitation each year, the plateau is the source for major rivers of Asia, including the Indus River. Alluvial soils comprise the terrain of Tibet. Due to the high altitude of the region, the seasonal variation in temperature is rather limited and the diurnal (daily) variation is more important- the temperature in Lhasa can range as much as -2 F to 85 F (-19 C to 30 C). Sandstorms and hailstorms (with hail of tennis-ball size) are problems in Tibet. (A special classification of spiritual magicians was once paid to ward off the hail.) Thus, the status of Tibet remains in question. Will the culture be diluted by the influx of Chinese or will Tibet once again become Free and independent?

Animal rights Essay Example | Topics and Well Written Essays - 250 words - 1

Animal rights - Essay Example The domesticated animals play important roles in the home environment. However, over the years, animals have been mistreated or even treated to cruelty of a vast nature. From the handling of heavy luggage for donkeys to being killed for food, animals have been used in the society for various reasons. In contrast, human rights have been advocated for by several organization until it has been understood by the society. The rights and privileges of animals have been abused and not advocated for because of the inability for animals to stage demonstration against problems facing them (Owen 23).   Man can definitely live without eating flesh foods but the society today has engaged in eating flesh more than the healthier foods provided by nature. The truth is from research conducted plants offer healthier nutrients than the animal proteins. If the research is true the major question remains, â€Å"why do men kill animals†? The question may raise more questions than answer but my pe rsonal opinion is animals can be left to live their lives and still humanity make ends meet.Response oneThe writer covers issues of treatment and provision of the basic needs of the animal. The author highlights and compares the difference between the pet and the animals kept for food. The main contention area is the treatment differences of the pet and the domesticated animals. In conclusion, the author advocated for equal and even treatment of animals.Animals should be handling well and treated with courtesy.